The kind of thing that feels like a hidden gem.

A nylon backpack with the same color logo and body giving a smart and cool impression. Available in recommended colors for both girls and boys. A mini backpack with crossed back straps that looks great on your back. Its the perfect size to fit your wallet and smartphone. If you adjust the straps to a shorter length, you can carry children up to 100cm tall. (Tie the excess straps short.) Recommended as a 1sho mochi backpack to celebrate one year old or as a debut backpack. Holds several diapers.

Heres a pick thats both practical and heartfelt.